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Our speed of communication has improved dramatically and I can ensure important messages are displayed across both buildings on the site almost instantaneously. It means that we can have our briefings by data conferencing, which adds to the flow of inteligence.
James Henrey, CEO

5 Key Advantages to HD Video Conferencing

video conferencingThe advances in screen technology enables you to clearly the see the person you are talking with whereby you can connect as if they were sitting in the same room. High-definition displays have been a common development in modern TV sets, but manufacturers are using high-definition LED and LCD screens for numerous arenas. As a result, high-definition video conferencing systems offer several key advantages to businesses.

1 – Prime resolution images

In the past, video conferencing has been criticised for a lack of personable interaction. The time lag is frustrating and you can´t see facial expressions, body language or hand gestures. Being able to assess a client´s feelings through the body language is particularly essential in a business environment and HD video conferencing display provide pin-sharp images to resolve that problem, thus eliminating confusion and misunderstanding. With the latest HD video conferencing technology holding long distance meetings through virtual means has never felt so life-like.

2 – Video conferencing reduces travel cost

On the subject of long distance meetings, video conferencing will save your business substantial costs spent on travel expenses – especially if you are trading internationally and need to meet regularly with overseas clients. Air fares, hotel bills and meal allowances can easily run into thousands of pounds each visit, but with HD video conferencing facilities, you don´t always have to travel. If you are contacting colleagues in another office elsewhere in the country, you don´t need to travel at all.

3 – Improves your green friendly image

As a result of reducing your travel time, you also reduce fuel costs together with your carbon footprint. With the race to reduce carbon emissions before 2020, the onus is on companies to lead the chorus in protecting the planet and video technology plays a major role in allowing you to be more environmentally friendly.

4 – Video conferencing increases productivity

Another advantage of video conferencing facilities that has a direct cross over with eliminating the need to travel is that it saves time and increases productivity. A traveling executive is limited as to how much preparation and analysis they can do en route – and in a car this is reduced to nil! HD video conferencing is as close to real-time as you can get with online technology and allows you to effectively engage with your clients and set the ball rolling immediately.

5 – Share content over video conferencing technology

You can also hook your video conferencing tools up to computers which allow you share media, or you can direct the camera at a whiteboard and give a presentation using SMARTboard technology. If the person you are video conferencing with also has interactive SMART tools they can share their ideas in real time too.



The benefits of HD video conferencing far outweighs the disadvantages of standard video conferencing, and is predicted to be the preferred method for companies of all sizes to hold meetings in the very near future. Order HD video conferencing technology for your business today and you will impress clients with your innovation and forward thinking. Use the form below or call the Smarter Interactive team on 0118 226 0010 to chat through the perfect video conferencing solution for your organisation.

Contact the Smarter Interactive team today.

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