Latest Advice

For the latest news, advice and information CLICK HERE

Contact Us

To find out more about how our products and services can help you, please fill out this form and we will get in touch with you shortly.
  • This field is for validation purposes and should be left unchanged.


Our speed of communication has improved dramatically and I can ensure important messages are displayed across both buildings on the site almost instantaneously. It means that we can have our briefings by data conferencing, which adds to the flow of inteligence.
James Henrey, CEO

How The Cloud Makes Software Cheaper, More Effective For Business


Cloud hosted software makes the little things easier. No need to worry about flash drives or wonder which computer you left that spreadsheet on. You and your team’s work is always available – to everyone that needs it, anywhere they need it.

That’s not why businesses buy into the cloud though. Research by Damovo UK & Ireland shows the main reason IT directors in the UK go cloud is to reduce expenses. While the major gripe with local software is bloated applications, full of features not needed or ever used.

Not all cloud software is the same though. You might find some packages too inflexible for your business needs. While others are loaded with customisable options to give you complete control. It’s a case of choosing the right package for you. So let’s take a look at some of your options.

The private cloud

Public cloud solutions can lack the flexibility some businesses need. Going back to the Damovo UK & Ireland survey, 77% find public cloud services too inflexible. If you need more custom options, consider a private cloud package from a specialist company.

Take the private route and you can build a custom cloud solution for your specific needs. Which means no bloated features. You only pay for what you need.

Cloud hosted collaboration

The cloud is designed to make file sharing, saving and editing easier. You can take this further though, with cloud hosted collaborative software. Data conferencing software allows multiple users to have the same document open and make changes live.

No taking turns. No waiting around. You can work freely on the same document as a group and make universal changes for everyone to see. So your team can collaborate effectively at work, from home or anywhere else they want.

Connecting with the cloud

Using similar technology, cloud hosted video conferencing gives your business a more powerful approach to video calls. You can connect to almost any device, anywhere in the world. So you can take your business meetings, presentations and pitches as far as you like.

Video conferencing creates a realistic face to face encounter in high-definition with quality audio. So you can make a strong impression and show you mean business. You can also combine video and data conferencing for fully collaborative meetings and presentations.

Remote working on the cloud

All this extra connectivity makes remote working a strong option for UK businesses. Cloud software makes collaboration quicker and more effective, connecting staff in an instant. Allowing teams from different sides of the country to join forces and get things done.

You’re not confined to the office or working hours. You don’t have to commute twice a day. When it’s more practical for you and your team to work out of office, the cloud keeps everyone connected – for productive remote working.

You’re not limited to this country either. There’s a world of talent out there and you might find a more suitable or affordable candidate elsewhere. Cloud hosted software means you can work effectively with remote workers, anywhere in the world.

To find out more, call the Smarter Interactive team today on 0118 336 0010 and speak to one of our advisors or use the form below to request a call back.

Our customers include:

Smarter Interactive Customers