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Our speed of communication has improved dramatically and I can ensure important messages are displayed across both buildings on the site almost instantaneously. It means that we can have our briefings by data conferencing, which adds to the flow of inteligence.
James Henrey, CEO

What Should You Expect From a Video Conferencing Service?

Cloud video conferencing brings so many benefits to the day to day operations of organisations and enterprises of every shape and size, including saved time and money and the closer connections with colleagues, clients and customers that such technology makes possible.

Naturally, every video conference service offers different features and advantages, but all of the most essential are covered by the UCi2i, Lifesize and VaaS-t packages that we can offer here at Smarter Interactive.

Here are just some of the qualities of those packages when considered together:-

Little initial capital outlay

This is the deciding factor for the many SMEs and organisations that finally opt to invest in cloud video conferencing after years of having to spend on constant hardware and infrastructure upgrades.

Managed video conferencing solutions certainly take away the need for investment in your own software, given the ability that they give you to invite Windows, Mac, Android and iOS users alike to the same conversation.


With the right service, even those prospective participants that have never previously done video conferencing will only require an Internet-connected device, a camera and microphone to get involved.

By contrast, use of such alternatives as FaceTime, Skype and Google Hangouts depends on everyone having an account with the service that they are connecting to, in addition to using the vendor’s own software on a supported hardware device.

UCi2i is one provider that takes pride in being “vendor agnostic”, meaning that anyone can use the service to connect to anyone else, irrespective of manufacturer and device. That means that a conversation can be had involving iOS, Android, Windows and Mac users, all at once, without the need for any one of those users to sign up for an account – except for whoever is hosting the call.

Even guests are able to join such video calls, using Web RTC for Firefox or Chrome. This program simply opens the video call in a web browser from a web link.

Ease of use

Whether you’re using a desktop computer, tablet or mobile phone, cloud video conferencing shouldn’t be any more stressful than a regular conversation.

You should only need to click on a link to join a conference as a guest, while the ability of cloud service providers to automatically give you the benefit of the very latest software means no need to fiddle about with the upgrade of software, or having to get other participants to do the same.

The utmost professionalism

When you are making the decision to switch from a ‘free’ service like Google Hangouts or Skype, the least that you will want is for that to be reflected in the resultant quality of video and presentation.

That is certainly ensured by the right video conferencing service, such as VaaS-t, which combines a highly intuitive interface with HD resolution video and crystal clear audio.

Long-term cost-effectiveness

Video conferencing as a service should naturally be affordable for your organisation or SME, both now and for a long time to come. UCi2i, for example, combines fixed rates and unlimited usage to make your video conferencing requirements easy to budget for.

Overall, the pricing for a good video conferencing service will be no more difficult to understand than your fixed mobile phone tariff – and there certainly ought to be no hidden charges to worry about.

Enquire to Smarter Interactive today

All of the above factors help to ensure the most productive meetings when you use video conferencing as a service – as does the highest level of security, with VaaS-t – for instance – ensuring the security of all of your calls with 128 bit AES encryption.

Indeed, flexibility, superior quality, a richer range of features and technical support all make Smarter Interactive’s managed video conferencing service a better, more professional and more flexible option than the long-time alternatives like Webex, Lync and FaceTime.

Contact us today to find out more about our highly rated service.

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